Director, Ecommerce (Ecommerce)

Location: Lake Zurich, Illinois, United States

Salary: $180,000–$210,000 per year, plus an annual bonus target of 16% and eligibility for a medium-term incentive plan.

Company

hirify.global operates in healthcare, including a Clinical Nutrition portfolio.

What you will do

• Develop and execute the U.S. ecommerce strategy across DTC, Amazon, marketplaces, B2B purchasing platforms, and retailer.com channels.
• Own digital channel P&L, forecasts, profit targets, KPIs, and platform investment roadmaps.
• Lead Amazon Seller Central operations, catalog and assortment optimization, product content, pricing, promotions, inventory health, and Amazon advertising.
• Drive DTC conversion rate optimization, subscription growth, retention, loyalty, cross-sell, upsell, and customer lifetime value.
• Own SEO, GEO, AEO, paid media, lifecycle marketing, email, SMS, push, segmentation, and triggered automation strategies.
• Build the ecommerce analytics and operations team while partnering with IT, MarTech, Supply Chain, Quality, Regulatory, Medical Affairs, Legal, Finance, and Brand Marketing.

Requirements

• Bachelor’s degree required; a master’s degree in business, digital commerce, marketing, or a related field is preferred.
• 12+ years of related experience, including 7+ years leading ecommerce strategy and operations.
• Experience building and scaling DTC and Amazon or marketplace businesses in consumer health, wellness, or dietary supplements.
• Hands-on experience with Shopify, Amazon Seller Central, CRO and multivariate testing, subscription growth, churn reduction, win-back, and LTV optimization.
• Expertise in SEO, performance media, Amazon Ads, lifecycle marketing, GA4, Looker, Power BI, CRM, CDP, and marketing automation platforms.
• Effective spoken and written English is required for work in a heavily regulated environment; knowledge of FDA, HIPAA, privacy, claims, and digital compliance requirements is also required.

Culture & Benefits

• Cross-functional leadership in a regulated healthcare environment.
• Medical, prescription drug, dental, and vision coverage.
• 401(k) plan with company contributions, paid vacation, holidays, and personal days.
• Life insurance, disability coverage, employee assistance, and wellness programs.
• Annual bonus eligibility and participation in a medium-term incentive plan.