Manager, Digital Marketing (Salesforce Marketing Cloud)

Location: Port Washington, New York, United States

Salary: $115,000–$130,000 annually

Company

hirify.global provides private-label and branded industrial equipment and supplies to businesses, institutions, government agencies, and consumers across North America through its website, sales organization, and catalogs.

What you will do

• Lead the strategy, development, and execution of digital marketing campaigns for customer acquisition, retention, and revenue growth.
• Serve as the technical and strategic lead for Salesforce Marketing Cloud and Salesforce Account Engage, formerly Pardot.
• Architect customer journeys and automation workflows using Journey Builder, Automation Studio, and Engagement Studio.
• Manage cross-channel campaigns, audience segmentation, email personalization, A/B testing, and deliverability optimization.
• Collaborate with sales, merchandising, and creative teams to align campaigns with business and product objectives.
• Build dashboards, analyze campaign performance, report ROI, and maintain marketing automation data quality and CRM integration.

Requirements

• Bachelor’s degree in Marketing, Business, Information Technology, or a related field.
• 5–8 years of digital marketing experience focused on marketing automation and CRM.
• Advanced expert-level experience with Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio, and Content Builder.
• Advanced expert-level experience with Salesforce Account Engage, including scoring and grading models, Engagement Studio, and connector management.
• Technical knowledge of SQL, HTML, CSS, and AMPscript for email customization and dynamic content.
• Strong analytical, project management, communication, and multitasking skills, with experience managing multiple campaigns.

Nice to have

• Salesforce certifications such as Marketing Cloud Email Specialist, Marketing Cloud Consultant, or Account Engage Specialist.
• B2B marketing experience in industrial, manufacturing, or distribution sectors.

Culture & Benefits

• Culture focused on meritocracy and pay for performance.
• Career growth and internal mobility opportunities.
• Collaborative environment built around accountability and delivering value.
• Equal employment opportunity and anti-discrimination protections under applicable laws.