Senior Director, Entertainment & Lifestyle Partnerships

Location: Miami, Florida, United States; hybrid, with at least 3 days in the office required. Travel required 5–10% of the time. U.S. work authorization is required. No hirify.global sponsorship or relocation assistance is provided.

Salary: $179,300–$313,700 USD per year, with potential bonus, equity, and sales incentive payments where applicable.

Company

hirify.global is a global payments technology company facilitating transactions between consumers, merchants, financial institutions, and governments in more than 200 countries and territories.

What you will do

• Lead hirify.global’s entertainment, gaming, lifestyle, travel, and cultural partnership strategy across Latin America and the Caribbean.
• Build and scale partnership platforms across music, festivals, artists, streaming, gaming, esports, fashion, travel, and digital entertainment.
• Develop evaluation, acquisition, renewal, commercial, and ROI frameworks for partnership investments.
• Create client-ready activation packages, hospitality experiences, and scalable solutions that drive Marketing Services revenue.
• Develop differentiated experiences for Next Gen and Affluent audiences and integrate activations across media, content, digital, brand, and consumer marketing.
• Build and lead a high-performing regional team while managing rights holders, agencies, platforms, and senior internal stakeholders.

Requirements

• At least 12 years of work experience with a Bachelor’s Degree, 10 years with an Advanced Degree, or 5 years with a PhD.
• Proven experience developing and executing partnership strategies across entertainment, music, gaming, lifestyle, or cultural platforms.
• Strong commercial and analytical skills, including revenue growth, ROI modeling, performance measurement, budget management, and investment allocation.
• Experience negotiating complex partnerships with rights holders, platforms, agencies, and external partners.
• Demonstrated ability to influence senior stakeholders and lead high-performing teams in a regional, matrixed environment.
• Fluency in English and Spanish is required; U.S. work authorization is required.

Nice to have

• Portuguese proficiency.
• Experience working across Latin American and Caribbean entertainment, gaming, music, and cultural trends.

Culture & Benefits

• Hybrid office-based work with department hours varying according to business needs.
• Medical, dental, and vision coverage.
• 401(k), FSA/HSA, life insurance, paid time off, and wellness program.
• Potential bonus, equity, and sales incentive eligibility.