Global Campaigns Manager

Location: Hybrid role based in Lexington, Massachusetts, United States

Salary: $104,000–$156,000 base salary per year, plus benefits and potential incentive plans.

Company

hirify.global provides cybersecurity solutions designed to protect organizations from cybercriminal activity and evolving digital threats.

What you will do

• Design, execute, and optimize multi-channel new-logo demand generation programs that move target accounts through the funnel.
• Lead campaign planning, messaging, asset development, and sales plays based on the go-to-market strategy and Work Protected narrative.
• Partner with Sales, BDRs, Field Marketing, Partner Marketing, Product Marketing, Content, Digital, Web, and Design teams.
• Build campaign assets and programs end to end, including emails, landing pages, copy, Salesforce campaigns, Marketo programs, and 6sense targeting.
• Define KPIs and report campaign influence on new-logo pipeline and ARR with Marketing Analytics and Revenue Operations.
• Use AI and automation to improve targeting, personalization, and execution speed.

Requirements

• Demonstrated B2B marketing expertise and experience leading complex demand generation programs.
• Experience owning multi-channel campaigns from strategy and execution through optimization and reporting.
• Hands-on experience with Marketo, Salesforce, and 6sense.
• Strong understanding of demand generation metrics, pipeline, KPIs, and ARR.
• Strong collaboration, stakeholder management, organization, prioritization, and project management skills.
• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.

Nice to have

• Experience in B2B SaaS, cybersecurity, or enterprise technology.
• Familiarity with ABX platforms and intent data, including 6sense or Demandbase.
• Experience running campaigns for Enterprise and Mid-Market segments.
• Knowledge of the cybersecurity buyer journey and practitioner and executive audiences.
• Experience with UserGems, Gong Engage, or Sendoso.

Culture & Benefits

• Benefits are provided in accordance with company policy and local regulations.
• The role may include eligibility for incentive plans.
• hirify.global promotes an inclusive and diverse workplace.
• Employment is subject to applicable background checks conducted in accordance with local law.