Marketing Campaign Manager (B2B Digital Transformation)

Location: London, United Kingdom; candidates may be based anywhere in Europe. Hybrid work with the ability to travel to the London office as needed and work within the UK time zone.

Company

hirify.global delivers services and solutions for organizations undergoing digital transformation.

What you will do

• Plan, execute, and manage integrated marketing campaigns across priority European markets.
• Localize messaging and tactics for regional buyer behavior, regulations, market expectations, and languages.
• Apply ABM practices, intent data, and region-specific personas to personalize campaigns.
• Lead Europe-based field events, roundtables, webinars, and related promotional and logistical activities.
• Create and adapt short-form content, including blogs, social posts, and video scripts, while collaborating on long-form content.
• Measure regional funnel activity, pipeline contribution, influenced revenue, and marketing ROI; optimize campaigns using channel analysis and A/B testing.

Requirements

• At least 5 years of experience in B2B campaigns or demand generation targeting European countries.
• Strong understanding of European markets and media landscapes.
• Experience in the B2B digital transformation industry and executing regional campaigns across digital and physical channels.
• Proficiency with MarTech platforms including Marketo, Salesforce, and ABM platforms.
• Analytical, data-driven approach with experience collaborating across time zones and with regional sales teams.
• Ability to work within the UK time zone and travel to the London office as needed.

Nice to have

• Experience targeting Middle East markets.

Culture & Benefits

• Hybrid work arrangement connected to the London office.
• Exposure to multi-region European marketing campaigns and cross-functional collaboration.
• Opportunity to influence regional pipeline growth, marketing ROI, and brand awareness.