1 час назад
Senior Manager, Experience Strategy (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Manager, Experience Strategy (AI): Designing integrated B2B customer journeys and cross-channel experience strategies across CRM, web, content, SEO, social, and paid channels with an accent on AI-powered audience modeling, journey routing, and performance diagnostics. Focus on building behavioral trigger logic, scalable orchestration frameworks, and methodological standards while developing a team of 4–6 strategists.
Location: Detroit, United States
Company
is an AI-native, platform-enabled B2B digital agency combining data, technology, creativity, analytics, and artificial intelligence to build measurable customer experiences and integrated digital solutions.
What you will do
- Design full-lifecycle customer journeys, experience blueprints, and cross-channel orchestration strategies for complex B2B engagements.
- Define behavioral trigger logic and signal architecture across CRM, web, content, SEO, social, and paid channels.
- Apply AI capabilities including predictive audience modeling, generative content frameworks, intelligent journey routing, next-best-action logic, and performance diagnostics.
- Establish prompt and workflow standards to improve the speed, quality, and scalability of strategy delivery.
- Build reusable frameworks, templates, methodological standards, service offerings, and strategic account planning approaches.
- Lead and develop a team of 4–6 strategists, including performance management and career development.
Requirements
- 8+ years of experience in digital strategy, experience design, CX strategy, or integrated marketing, including 3+ years of direct people leadership.
- Experience solving complex and ambiguous integrated strategy problems across multiple channels.
- Strong B2B experience with buying committees, multi-stage sales cycles, and account-based approaches.
- Active proficiency with AI tools applied to strategy and experience design.
- Expertise communicating complex strategy to senior audiences.
- Working fluency across CDPs, Salesforce, HubSpot, marketing automation, Braze, analytics, SEO/GEO, CRO, Optimizely, Adobe, and Sitecore, plus a bachelor’s degree in marketing, business, or a related field or equivalent experience.
Nice to have
- Experience with agentic AI systems, autonomous workflow orchestration, multi-agent frameworks, or AI-native decision chains.
- Familiarity with synthetic audience modeling or simulation-based strategy validation.
- Experience with large-scale experience governance and AI-native journey orchestration.
- Perspective on zero-click search, AI-generated answers, and the impact of declining organic traffic on B2B content strategy.
Culture & Benefits
- Medical, dental, and vision coverage.
- 401(k) retirement plan.
- Paid holidays and Flexible Time Off.
- Wellness, financial security, and professional growth programs.
- Equal opportunity employment and reasonable accommodation during hiring and employment.
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