CRM Platform & QC Specialist

Location: In-office Monday through Friday in Plano, Texas, United States

Company

hirify.global is a technology and data-driven provider of accessible financial solutions, operating brands including Acima, Brigit, and Rent-A-Center across retail and digital channels.

What you will do

• Configure, execute, and maintain omnichannel customer journeys and promotional or transactional campaigns across email, SMS, push, direct mail, and in-app channels.
• Build, validate, and troubleshoot campaign audiences using first-party customer data, business rules, and the Zeta Marketing Platform CDP.
• Prepare audience files, verify data requirements, coordinate platform transfers, and validate campaign configurations before deployment.
• Configure personalized messaging with AMPscript, Liquid, or similar scripting, and set up, QA, and monitor automations and triggered campaigns.
• Manage list hygiene, suppressions, opt-outs, deliverability, and compliance while supporting root-cause analysis for campaign issues.
• Collaborate with Product, Data Services, Personalization, Legal, and CRM teams to improve launch speed, quality, and reliability.

Requirements

• Bachelor’s degree in a related field.
• 4–5+ years of hands-on lifecycle, CRM, email, digital advertising, or database marketing experience in a fast-paced environment.
• Experience with ESP/CRM platforms such as Zeta Marketing Platform, Salesforce Marketing Cloud, Salesforce Service Cloud, or HubSpot.
• Ability to write, modify, and troubleshoot advanced SQL queries for audience creation, segmentation, data validation, QA, and targeting.
• Knowledge of SPF, DKIM, DMARC, CAN-SPAM, GDPR, CCPA, TCPA, and 10DLC for SMS.
• U.S. work authorization for any employer is required; visa sponsorship or transfer is not available.

Nice to have

• Experience orchestrating omnichannel 1:1 programs and dynamic content across multiple brands.
• Experience with AI-assisted content, QA, or decisioning workflows using human-in-the-loop controls.
• Basic front-end knowledge for landing pages and tracking/UTMs, plus light API and webhook literacy.

Culture & Benefits

• In-office work arrangement from Monday through Friday.
• Cross-functional collaboration with Product, Data, Personalization, Legal, Data Services, and CRM teams.
• Focus on responsible customer data use, quality assurance, deliverability, and regulatory compliance.
• Inclusive workplace committed to diversity and equal employment opportunity.