Sr. Integrated Campaign Specialist (Asset Management)

Location: Chicago, IL; applicants must be authorized to work in the U.S. without employment-based visa sponsorship

Salary: $114,700–$194,900 USD per year, plus a discretionary bonus program that may include an equity component.

Company

hirify.global provides wealth management, asset servicing, asset management, and banking services to individuals, families, corporations, and institutions worldwide.

What you will do

• Develop and execute integrated, multi-channel campaigns aligned with business priorities, growth objectives, and target client segments.
• Translate business goals into campaign strategies, briefs, messaging, channel plans, KPIs, and success metrics.
• Build audience-centric customer journeys, including segmentation, nurture strategies, content orchestration, and conversion optimization.
• Drive demand generation, lead scoring, sales enablement, and lead lifecycle optimization to improve lead quality and pipeline growth.
• Analyze campaign, lead, and pipeline performance and turn findings into recommendations that improve effectiveness and ROI.
• Lead cross-functional workstreams, manage timelines and stakeholders, and coordinate with agencies, publishers, and vendors.

Requirements

• 7+ years of experience in integrated marketing, campaign strategy, demand generation, or related roles within asset management.
• Deep understanding of financial advisor and institutional investor audiences.
• Experience creating integrated growth programs spanning audience insights, messaging, channels, lead generation, sales enablement, and measurement.
• Hands-on experience with Marketo and Salesforce for segmentation, lead management, nurture programs, campaign execution, and measurement.
• Strong project management, stakeholder management, executive communication, and cross-functional leadership skills.
• Knowledge of regulatory requirements for asset management marketing and advertising.

Culture & Benefits

• Flexible and collaborative work culture with accessible senior leaders and opportunities for internal movement.
• Retirement benefits, including a 401(k) and pension.
• Medical, dental, vision, spending accounts, disability, life, and accident insurance.
• Paid time off, parental and caregiver leave, and additional well-being benefits.
• Inclusive workplace with opportunities to support communities through philanthropy.