4 дня назад
Mr D - Senior Category Marketing Manager - Retail (Ecommerce)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Category Marketing Manager - Retail (Ecommerce): Leading promotional campaigns, retail feature launches, and integrated marketing initiatives to grow orders and customer engagement on the Mr D platform with an accent on brand strategy, consumer targeting, and cross-functional campaign execution. Focus on developing promotional calendars, optimizing conversion strategies, managing influencer and media partnerships, and analyzing campaign performance across the Shops vertical.
Location: Cape Town, South Africa
Company
Mr D is a food delivery and retail platform within the Group, focused on growing its Retail and Shops vertical.
What you will do
- Lead high-impact promotional marketing campaigns to increase brand visibility and Retail orders on the Mr D platform.
- Manage the demand planner and promotional calendar for weekly deals and monthly Shops campaigns.
- Develop consumer-focused promotional strategies and conversion initiatives with merchandising and advertising teams.
- Coordinate retail feature launches and create educational content about product features and differentiators.
- Partner with brand, content, social, operations, product, performance media, and CRM teams to execute integrated campaigns.
- Monitor campaign performance and deliver regular reports on promotional activities and strategic initiatives.
Requirements
- 7+ years of experience in a senior retail marketing role, with a focus on brand management and strategy.
- A 3+ year degree in business, marketing, or communications.
- Experience across Digital, ATL, BTL, and partnership marketing channels.
- Proven success leading brand projects and initiatives with strong organizational and analytical skills.
- Strong communication, leadership, relationship-building, prioritization, and project management skills.
- Ability to work independently, solve complex problems, and achieve aggressive growth targets in a fast-paced environment.
Culture & Benefits
- Market-related total remuneration package with flexibility according to individual needs.
- Collaborative work environment with limited hierarchy and cross-functional interaction.
- Free access to Prosus Academy and other online learning courses.
- Regular social events and out-of-office activities across the Group.
- Birthday leave, confidential counselling, legal support, financial guidance, and free parking.
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