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Product Marketing Manager (PropTech)

Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Мэтч & Сопровод

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Описание вакансии

Текст:
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TL;DR
Product Marketing Manager (PropTech): Developing positioning, messaging, go-to-market strategies, and enablement for real estate software products with an accent on product launches, demand generation, and market intelligence. Focus on translating buyer and competitive insights into sales tools, campaigns, training, webinars, and thought leadership content across cross-functional teams.

Location: US Remote

Company

PropTech company providing real estate software that helps clients manage their businesses and move from systems of record to systems of intelligence and execution.

What you will do

  • Own differentiated positioning and messaging for a global product family, translating business and technical benefits into market-ready content.
  • Partner with Product, Solution Leaders, Sales, Sales Enablement, and Marketing to support product adoption and deal execution.
  • Lead sales enablement strategy, including presentations, brochures, data sheets, competitor materials, and training resources.
  • Own marketing strategies for product launches, upgrades, and releases.
  • Guide demand generation, campaign planning, thought leadership content, webinars, and other marketing assets.
  • Develop market intelligence and lead internal training, client webinars, user conference sessions, and cross-functional collaboration.

Requirements

  • BA/BS degree in Business, Marketing, or a related field.
  • 4+ years of marketing experience, including Product Marketing, Content, or Digital Marketing.
  • Excellent written and verbal communication skills.
  • Strong people and stakeholder management skills in cross-functional and matrix-management environments.
  • Experience in a SaaS or enterprise technology company is preferred.
  • Some travel may be required.

Culture & Benefits

  • Employee-led diversity, equity, and inclusion groups and resource groups.
  • Medical coverage options and HSA benefits.
  • Competitive 401(k) plan and parental leave program.
  • 20 days of PTO, observed holidays, and 15 hours of annual Flexi time.
  • Tuition reimbursement and professional development support.
  • Flexibility to work from anywhere in the world for two weeks per year.

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