Digital Analytics Manager (Adobe Analytics/GA4)

Location: Work from home in the United States

Salary: $89,994–$146,002 annually

Company

hirify.global is a financial services organization with regulated digital banking and marketing operations.

What you will do

• Execute digital measurement work across web, mobile app, and digital marketing channels, including event taxonomies, KPI definitions, tagging governance, and measurement plans.
• Implement, maintain, and QA client-side and server-side tags, data collection configurations, data layers, consent mode, and first-party measurement solutions.
• Administer assigned configurations in Adobe Analytics, GA4, and related analytics platforms, maintaining access, data feeds, processing rules, and integrations.
• Build dashboards and reporting views in Power BI, Dynamics, or Tableau to connect digital behavior with marketing and business outcomes.
• Analyze customer journey friction, drop-off patterns, engagement signals, campaign performance, and A/B or multivariate testing results.
• Partner with development, engineering, marketing, and digital experience stakeholders while creating documentation and training materials for analytics self-service.

Requirements

• Four-year undergraduate degree or equivalent in Marketing, Statistics, Data Science, Computer Science, Information Systems, or a related field.
• 6+ years of hands-on experience in digital analytics, marketing analytics, or digital measurement.
• Experience with Adobe Launch and/or Google Tag Manager, including server-side container configuration.
• Working knowledge of Adobe Analytics and/or GA4, including report configuration, variable mapping, and data validation.
• Proficiency in SQL and experience building dashboards in Power BI, Dynamics, or Tableau.
• Experience partnering with web and mobile app development teams on data layers, instrumentation, paid media measurement, privacy, and consent requirements.

Nice to have

• Experience with Adobe Experience Platform, Customer Journey Analytics, or equivalent CDP environments.
• Familiarity with Snowflake or BigQuery.
• Experience using Python or R for data processing or analysis automation.
• Google Analytics or Adobe Analytics certification.
• Financial services or other regulated-industry experience, including familiarity with CCPA, GLBA, and state privacy laws.

Culture & Benefits

• Individual contributor role with day-to-day independence and defined workstreams.
• Medical, dental, vision, life, and disability insurance.
• Comprehensive leave program.
• Work focused on compliance with applicable federal, state, and local regulations.