Search Engine Marketing Manager (Automotive)

Location: Duluth, GA, United States; full-time onsite

Company

hirify.global Automotive Group is the fifth-largest public automotive retailer in the United States.

What you will do

• Develop marketing plans using SEM, SEO, and display advertising.
• Partner with the Operational Marketing Manager and department heads on strategic planning.
• Drive marketing KPIs by working with market and department leaders on best practices and improvement opportunities.
• Conceptualize marketing ideas and product launches.
• Ensure digital properties comply with state and federal laws and manufacturer requirements.
• Maintain professional and technical knowledge through workshops, publications, networking, and professional societies.

Requirements

• Strong knowledge of SEM, display advertising, and local SEO.
• Leadership skills and the ability to manage vendor marketing executives.
• Experience with ROI calculations, A/B testing, and Excel.
• Bachelor’s degree in e-commerce, marketing, or a related field.
• Previous marketing experience; automotive experience is preferred.

Culture & Benefits

• Medical, dental, and vision insurance.
• 401(k) retirement plan and flexible medical spending accounts.
• Supplemental life insurance and short- and long-term disability packages.
• Paid vacation after 90 days and paid training.
• Advancement opportunities and employee purchase discounts for employees and their families.