Product Marketing Manager (Aviation)

Location: Edgewood, Maryland, USA; full-time onsite role

Salary: $84,478–$139,389 per year, plus a competitive Business Profit Plan and benefits.

Company

hirify.global develops, manufactures, and manages threat detection and security screening solutions for aviation, ports and borders, defense, and urban security.

What you will do

• Own P&L accountability for the Americas Aviation business, including revenue, profit, market share, costs, and resource allocation.
• Develop annual strategic plans and secure alignment across Americas leadership, global partners, and cross-functional stakeholders.
• Lead portfolio strategy and lifecycle management, including innovation pipelines, portfolio optimization, pricing, and investment decisions.
• Manage end-to-end commercialization from business cases and customer validation through go-to-market launches.
• Analyze customer insights, competitive activity, sales performance, market share, industry news, and regulatory updates to identify growth opportunities.
• Coordinate with Sales, Marketing, Finance, Legal, Supply Chain, R&D, demand planning, and global teams to execute complex initiatives.

Requirements

• University degree in business, science, or engineering, or equivalent experience.
• At least 8 years of product management experience, preferably in aviation or another technical industry.
• Experience with products sold to federal agencies.
• Demonstrated expertise in P&L management, product lifecycle management, business planning, and go-to-market strategies.
• Strong understanding of marketing, product development, competitive environments, and financial management, with working knowledge of Sales, Finance, and Supply Chain.
• SSI access and successful TSA vetting, including a federal background investigation, are required.

Culture & Benefits

• Training and career growth opportunities across local and global operations.
• Inclusive workplace with an emphasis on leadership, safety, wellbeing, professionalism, integrity, and respect.
• Medical, dental, and vision insurance.
• 401(k) plan with company match and paid time off.
• Additional financial, lifestyle, and wellbeing benefits.