Senior OOH Strategist (Marketing)

Location: New York, New York; hybrid work arrangement

Salary: $66,300–$80,000 per year, plus discretionary bonus

Company

hirify.global is a marketing and advertising firm providing strategic business solutions and client-focused media services.

What you will do

• Develop and present strategically focused out-of-home media plans and recommendations aligned with client objectives.
• Issue RFPs, negotiate OOH media buys, provide supporting research and unit maps, and oversee plans from inception through completion.
• Coordinate posting, traffic, production, approvals, contracts, and timely delivery of creative materials to vendors.
• Maintain accurate billing, specifications, contracts, client decks, proof-of-performance documents, and points of view.
• Manage relationships with clients, internal business solutions teams, senior leads, and OOH vendors.
• Guide junior team members, participate in interviews, and provide training on media principles and best practices.

Requirements

• 2–3 years of media planning and buying experience.
• Strong analytical, quantitative, communication, organizational, and time-management skills.
• Understanding of GRPs, ROI, reach, frequency, and media planning concepts.
• Understanding of Geopath measurement methodology and other media research tools and studies.
• Proficiency with Microsoft Excel and PowerPoint.
• BA/BS degree or relevant work experience.

Culture & Benefits

• Inclusive workplace focused on belonging, diversity, equity, and inclusion.
• Health, life, and disability insurance coverage.
• Retirement savings plans, company-paid holidays, and unlimited paid time off.
• Mental health and wellness resources, fitness reimbursement, pet insurance, childcare resources, identity theft insurance, and fertility assistance programs.
• Access to internal, syndicated, and proprietary training programs.