Associate Manager, Toy Marketing - American Girl

Location: El Segundo, California, United States; onsite, full-time

Salary: USD 110,000–135,000 per year

Company

hirify.global is a global toy and family entertainment company whose brands include American Girl, Barbie, Hot Wheels, Fisher-Price, and other toy, content, digital, and live entertainment properties.

What you will do

• Manage assigned American Girl toy product segments and serve as the point of contact for toy-related information.
• Support product portfolio management, line planning, business strategy, objectives, insights, and P&L management.
• Partner with product design, packaging, development, consumer insights, finance, supply planning, retail, and commercial teams to bring products to market on time and on budget.
• Support global product strategies, margin targets, product lifecycle management, and handoffs to commercial teams.
• Prepare and deliver strategic presentations to large and senior-level audiences.
• Lead global business reporting and analysis while monitoring market, brand, trend, and competitor performance.

Requirements

• 2+ years of relevant marketing experience with an MBA, or 5+ years without an MBA; product development, retail, or consumer-company experience is preferred.
• Thorough understanding of the marketing mix and KPIs.
• Strong analytical, financial analysis, project management, planning, and execution skills.
• Ability to synthesize data into insights and recommendations and manage changing business needs.
• Strong presentation, written and verbal communication, interpersonal, organization, and follow-up skills.
• Proficiency in PowerPoint, Outlook, Word, and Excel.

Culture & Benefits

• Collaborative, innovative, and performance-driven working environment.
• Focus on inclusion, belonging, accountability, ownership, and continuous learning.
• Competitive total pay programs and comprehensive benefits.
• Resources supporting employees’ professional development and full potential.