3 дня назад
Associate Brand Manager (CPG)
97 800 - 134 500$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Associate Brand Manager (CPG): Supporting the growth of V8 Energy and Pacific Plant-Based Beverage through brand execution, consumer insights, performance analytics, and integrated marketing plans with an accent on translating data into growth opportunities and actionable brand decisions. Focus on cross-functional commercial execution, innovation initiatives, root-cause analysis, and improving marketing ROI.
Location: Camden, New Jersey 08103, United States
Salary: $97,800–$134,500 per year
Company
is a food company with a portfolio of established food and snack brands, including V8, Pacific Foods, , Prego, Rao's Homemade, Goldfish, and Pepperidge Farm.
What you will do
- Translate consumer, shopper, and customer insights into actionable opportunities for in-year brand decisions.
- Analyze category dynamics, human behavior, performance data, competitive insights, and market trends to identify growth opportunities.
- Execute brand strategy by turning positioning and guardrails into initiatives across consumer touchpoints.
- Partner with Sales, R&D, Finance, Supply Chain, and other teams to align plans and support financial and demand targets.
- Contribute to innovation initiatives and optimize integrated marketing plans through performance measurement and ROI improvement.
Requirements
- Bachelor's degree.
- 4+ years of brand management experience in CPG or a related industry; an MBA may count toward additional experience.
- Strong analytical, problem-solving, communication, and presentation skills.
- Experience managing projects and collaborating cross-functionally.
- Ability to manage multiple projects under tight deadlines with strong business and financial acumen.
Nice to have
- MBA.
- CPG or food and beverage industry experience.
- Product commercialization or Stage-Gate experience.
Culture & Benefits
- Full-time salaried employment with benefits beginning on the first day.
- Medical, dental, disability, AD&D, and life insurance benefits.
- Matching 401(k) plan with immediate vesting.
- Unlimited sick time, paid time off, and holiday pay.
- Access to wellness resources, employee resource groups, donation matching, and volunteer support.
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