Director, Integrated Social Performance Operations

Location: New York, New York; hybrid work arrangement

Salary: $150,000–$170,000 per year, plus discretionary bonus and benefits.

Company

hirify.global provides media and marketing services, supporting Spectrum’s integrated social performance ecosystem.

What you will do

• Own the Performance Intelligence function across paid, owned, earned, influencer, creator, community, and social listening channels.
• Synthesize Adobe, marketing mix modeling, lift studies, CAPI diagnostics, platform reporting, and social listening data into executive-ready narratives.
• Lead optimization reviews with Paid Media, Organic, Influencer, Community, Creative, and Analytics teams.
• Develop decision frameworks for media investment, creative iteration, audience strategy, influencer selection, and content distribution.
• Design and evaluate cross-channel testing programs and measure business impact.
• Improve dashboards, automation, taxonomy, governance, KPI frameworks, and reporting standards with Analytics, Technology, Automation, and data engineering teams.

Requirements

• 10+ years of experience leading social performance strategy, intelligence, measurement, and optimization across paid, owned, earned, influencer, and creator ecosystems.
• Experience turning cross-channel data into strategic business recommendations.
• Background working across paid social, owned, earned, influencer, creative, and analytics teams.
• Executive-level storytelling and client leadership experience.
• Deep expertise with Meta, TikTok, Reddit, YouTube, LinkedIn, Pinterest, Snapchat, and Nextdoor.
• Strong understanding of marketing mix modeling, lift studies, attribution, Adobe, first-party measurement, social listening tools, Tableau, Power BI, Looker, Excel, and automation tools.

Culture & Benefits

• Strategic, collaborative leadership environment focused on connecting data to action and continuous optimization.
• Health insurance, life and disability insurance, retirement savings plans, and company-paid holidays.
• Unlimited paid time off, mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance, and fitness reimbursement.
• Equal opportunity workplace with competency-based hiring.