Senior Media Manager (AI)

Location: San Francisco, CA, United States; hybrid attendance at an Anthropic office at least 25% of the time

Annual salary: $255,000–$320,000 USD

Company

Anthropic is a public benefit corporation developing reliable, interpretable, and steerable AI systems designed to be safe and beneficial for users and society.

What you will do

• Own enterprise paid media strategy from channel mix and budget allocation through campaign execution and measurement.
• Plan and buy across paid social, programmatic, video, broadcast, audio, out-of-home, print, and trade and industry media.
• Translate commercial objectives into media plans in partnership with Product Marketing, Growth, Sales, Brand Marketing, and Marketing Data Science.
• Allocate and optimize media investment using performance data, market dynamics, and strategic priorities.
• Manage agency, vendor, and platform relationships while maintaining strategic alignment and execution quality.
• Present media strategy, performance insights, and recommendations to marketing leadership and cross-functional stakeholders.

Requirements

• Extensive experience owning paid media planning, channel mix, budget allocation, and audience strategy for B2B and B2C brands at meaningful scale.
• Experience planning and buying both upper-funnel and lower-funnel paid channels.
• Strong analytical skills and experience using data to optimize campaigns and demonstrate return on investment.
• Experience managing media budgets, briefing agencies, and holding partners accountable for strategy and execution.
• Ability to translate business objectives into actionable media plans and communicate with technical and non-technical audiences.
• Bachelor’s degree or equivalent combination of education, training, and experience.

Nice to have

• Experience reaching business decision-makers in enterprise software, B2B technology, or professional services.
• Experience with business news, trade and industry media, professional networks, and business podcasts.
• Background spanning brand and performance marketing, including marketing mix modeling, brand lift studies, and multi-touch attribution.
• Experience connecting paid media performance to pipeline and revenue outcomes or planning media internationally.
• Understanding of the AI industry landscape, audiences, competitive dynamics, and emerging use cases.

Culture & Benefits

• Collaborative environment focused on high-impact AI research and long-term goals around trustworthy AI.
• Flexible working hours and an office environment designed for collaboration.
• Generous vacation and parental leave.
• Competitive compensation, benefits, and optional equity donation matching.
• Visa sponsorship may be available, with immigration lawyer support, depending on the role and candidate.