Vice President Director, Media Investment (Cross-Channel Media)

Location: Boston, United States

Salary: USD $121,315–$185,920 annually

Company

hirify.global is a networked experience agency delivering creative, media, data, technology, strategy, social marketing, and commerce solutions for leading brands through a global network of more than 5,500 employees across 65+ offices in 43 countries.

What you will do

• Lead investment strategy, tactical planning, and buying across paid media channels including TV, OOH, video, audio, social, search, display, and influencer.
• Oversee channel specialists, workflow, quality assurance, operational excellence, and strategic execution across the investment portfolio.
• Build relationships with media partners such as Google, Facebook, and Amazon; lead RFPs, evaluate proposals, and negotiate pricing and added value.
• Manage cross-channel budgets, pacing, shifts, profitability, and performance to exceed client goals and campaign KPIs.
• Act as a central client and internal-team contact, providing thought leadership, escalation support, and innovative media solutions.
• Partner with Data & Analytics and channel teams on performance reporting, optimization, and test-and-learn strategies.

Requirements

• 10+ years of media planning and buying experience with a strong foundation in channel investment and activation.
• 5+ years of people management experience overseeing five or more direct reports in account management or client services.
• Bachelor’s degree or higher in advertising, marketing, business administration, communications, or an equivalent field.
• Analytical skills and comfort working with data and numbers.
• Deep relationships with ad tech firms, brand teams, publishers, and platform partners.
• Strong negotiation, communication, writing, strategic thinking, and concept-selling skills.

Nice to have

• Experience focused on performance media, video, or retail media.
• Familiarity with prompt-based interaction and generative AI tools such as ChatGPT, Google Gemini, DALL·E, or Midjourney.

Culture & Benefits

• Inclusive environment focused on belonging, equity, and celebrating diverse identities.
• Medical, dental, vision, disability, and 401(k) benefits for regular roles.
• Parental and family care leave, family-forming assistance, tuition reimbursement, and flexible time off.
• Confidential application and onboarding accommodation support is available.