Media Director

Location: Sydney, Australia

Company

hirify.global is a parent company whose businesses include VaynerMedia, a global integrated creative and media agency focused on helping brands win attention, drive relevance, and deliver business results.

What you will do

• Lead insights-driven media and measurement strategies for regional and global brands.
• Manage a Paid Media division consisting of Senior Analysts and Managers, providing leadership, mentorship, coaching, and career development.
• Oversee digital and offline media execution across platforms including Facebook/Instagram, Google, programmatic display, online video, publisher direct, TV, print, radio, and OOH.
• Develop sophisticated media investment strategies, approve client recommendations and presentations, and lead senior-level client and platform-partner communications.
• Collaborate with planning, analytics, creative, strategy, and other disciplines to deliver holistic omnichannel campaigns.
• Manage complex negotiations, scope discussions, finance and billing coordination, workflow improvements, and new campaign opportunities.

Requirements

• Experience working in the Australian advertising media landscape, including digital and ATL media planning and buying.
• At least 6 years of industry experience delivering sophisticated, large-scale digital media programs with measurable business outcomes.
• Strong proficiency across multiple biddable platforms, including Facebook/Instagram, Google Search, YouTube, DV360, programmatic display/OLV, and publisher direct.
• Experience with offline media such as TV, print, radio, and OOH, as well as analytics, attribution, and measurement systems.
• Experience leading teams of at least 6–8 people and collaborating across media, communications planning, analytics, and traditional media buying.
• Professional English skills required. Advanced written, presentation, and general communication skills are expected.

Nice to have

• Expertise with GA360, Adobe, MOAT, IAS, DoubleVerify, Nielsen, Millward Brown, Oracle, Neustar, Visual IQ, or Convertro.
• A strong network of Australian media and marketing professionals, publishers, and brands.
• Bilingual communication skills.
• Experience identifying emerging platform opportunities and driving media innovation.

Culture & Benefits

• Entrepreneurial, experimental environment focused on solving business problems and testing hypotheses.
• Fast-paced, startup-like agency environment with collaboration across creative, media, and strategy.
• Opportunity to work with large brands and diverse teams across VaynerMedia’s global office network.
• Culture emphasizes empathy, innovation, creativity, attention to detail, and professional collaboration.