1 день назад
Marketing Design Team Lead (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Design Team Lead (AI/Performance Marketing): Building and scaling a visual creative engine for static paid-media ads, photorealistic AI visuals, and video-production assets with an accent on creative direction, production quality, and performance-driven design. Focus on leading AI-driven designers, designing creative testing loops, analyzing campaign results, and developing AI tools, prompts, styles, and automated production workflows.
Location: Fully remote and global; choose where to work
Company
is a global IT marketing company delivering scalable, data-informed customer acquisition solutions for B2C clients, primarily large North American partners.
What you will do
- Lead, mentor, and scale a team of AI-driven Creative Designers from 3 to 6 people.
- Own task distribution, capacity planning, production flow, and quality control.
- Set creative direction for concepts, hooks, visual angles, and performance marketing campaigns.
- Build creative testing loops, analyze winners and failures, and turn performance data into new iterations.
- Track AI models and tools, run R&D, and develop prompt and style libraries.
- Partner with the Generative AI Pipeline Engineer and cross-functional teams to improve workflows, automation, deadlines, and creative delivery.
Requirements
- 5+ years of experience leading creative or design teams in digital marketing.
- Strong leadership, problem-solving, project management, quality control, and deadline management skills.
- Strong visual craft in composition, lighting, color, typography, and anatomy.
- Proficiency in Figma and Adobe Creative Suite, with the ability to connect AI outputs to traditional design pipelines.
- Hands-on experience with modern AI image platforms such as Figma Weave, Higgsfield, Magnific, Runway, or similar, including creating photorealistic visuals and correcting artifacts.
- Fluency in English, both spoken and written, plus a strong understanding of static ad creatives and performance metrics such as CTR, CPA, and conversion rate.
Nice to have
- Portfolio of performance marketing creatives and AI-generated photorealistic work with measurable results.
- Experience creating creatives for high-CPA verticals such as home improvement, insurance, health, legal, or finance.
- Experience creating visuals for North American audiences.
- Understanding of how static visuals feed video production pipelines.
Culture & Benefits
- Fully remote work environment with freedom to choose the most productive location.
- Paid vacations and unlimited sick days.
- Learning opportunities including books, workshops, and conferences.
- Coverage for home-office equipment and furniture.
- Medical insurance and a flexible fitness allowance.
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