Senior Consumer Insights Analyst (Beauty)

Location: Needham, Massachusetts, United States

Annual salary: $74,100–$110,000 USD

Company

hirify.global is a global product design and technology company developing lifestyle solutions through its Shark and Ninja consumer brands.

What you will do

• Develop research plans and conduct qualitative and quantitative consumer research for trends, insights, and new product development.
• Create research guides and project-based surveys within established budgets.
• Identify unmet customer needs, latent dissatisfaction, and opportunities for new products and features.
• Translate consumer feedback into innovation recommendations and early product direction.
• Collaborate with R&D, Engineering, Brand, Product Development, and internal and external research resources.
• Synthesize complex findings into actionable insights and present recommendations to stakeholders and leadership.

Requirements

• Bachelor’s degree in Marketing, Psychology, or an applicable quantitative discipline.
• 3–5 years of consumer research experience across qualitative and quantitative methodologies.
• Training and experience moderating focus groups and conducting one-on-one interviews.
• Strong analytical, organizational, strategic thinking, and project management skills.
• Ability to present complex findings clearly and influence cross-functional stakeholders.
• Ability to work in a hands-on, dynamic, agile environment with shifting priorities.

Nice to have

• Exposure to the consumer packaged goods industry.
• Experience designing creative or new consumer insight methodologies.

Culture & Benefits

• Innovation-driven, high-performance culture focused on developing disruptive consumer products.
• Medical, dental, and vision insurance, plus HSA and flexible spending accounts.
• 401(k) retirement plan with matching and employee stock purchase program.
• Paid time off, company holidays, parental leave, and disability and life insurance.
• Learning programs, wellness programs, product discounts, and other employee support benefits.
• Commitment to diversity, equity, inclusion, and career acceleration.