Specialist, Digital Marketing

Location: Minneapolis, MN; on-site at least three days per week, currently Monday, Tuesday, and Wednesday

Salary: $81,352–$110,065 per year

Company

hirify.global is a membership-owned fraternal organization and financial services provider offering financial advice, investments, insurance, banking, and generosity programs.

What you will do

• Manage the content process for hirify.global Asset Management websites from concept and review through publication and ongoing updates.
• Build, publish, and maintain responsive web pages in Adobe Experience Manager using approved templates and components.
• Support digital experience projects, marketing campaigns, and ongoing content including articles, videos, and podcasts.
• Consult with business partners on content, navigation, interactivity, conversion rates, SEO, and AI optimization.
• Test content placement and links while maintaining usability, accessibility, UX, brand, and design standards.
• Coordinate recurring prospectus updates and content reviews, partnering with Legal and Compliance to meet regulatory requirements.

Requirements

• At least 3 years of experience managing web and marketing projects, including recurring reviews and business-as-usual initiatives.
• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Experience planning and implementing marketing initiatives across web content management, email, and social media.
• Ability to collaborate with design, development, technology, sales, marketing, product, creative, legal, and compliance partners.
• Experience with a digital asset management platform, CMS, or Adobe Experience Manager.

Nice to have

• Experience with agile processes, JIRA, and Confluence.
• Knowledge of SEO and AI optimization best practices.
• Ability to track, evaluate, and report analytics.
• Intermediate proficiency in Microsoft Office Suite.
• Experience in an asset management organization.

Culture & Benefits

• Medical, dental, and vision insurance, with health savings and flexible spending accounts.
• 401(k), pension, life insurance, disability insurance, and supplemental protection insurance.
• 20 days of paid time off, sick and safe time, and 10 paid company holidays.
• Volunteer time off, paid parental leave, employee assistance, and well-being benefits.
• Potential bonus and incentive programs may be available.