Senior Director, Consumer Insights Products

Location: Remote – U.S.A.

Salary: $150,000–$200,000 per year, plus a potential discretionary incentive program and benefits.

Company

hirify.global delivers first-party consumer data and intelligence solutions that help businesses gain insights, activate audiences, and measure impact.

What you will do

• Define and execute the vision, strategy, and roadmap for the Consumer Intelligence product portfolio.
• Identify opportunities to transform proprietary panel, survey, profile, and behavioral data into scalable commercial products.
• Lead products through the full lifecycle, from opportunity assessment and requirements to launch, adoption, and scale.
• Develop product packaging, pricing, licensing, commercialization strategies, success metrics, and revenue targets.
• Conduct customer discovery, assess product-market fit, analyze competitive offerings, and identify revenue expansion opportunities.
• Build and scale a product management team while aligning Product, Technology, Research, Data Science, Commercial, and Operations stakeholders.

Requirements

• 10+ years of experience in product management, data products, analytics products, market research, or related fields.
• Experience launching and scaling commercial data products or subscription-based information products.
• Strong knowledge of consumer, audience, panel-based, market research, or related data ecosystems.
• Experience translating data assets into scalable, revenue-generating products and developing pricing, packaging, and go-to-market plans.
• Strong analytical, business, communication, and stakeholder management skills, including influencing VP-level and executive stakeholders.
• Experience building and leading high-performing product teams and operating effectively in ambiguous, early-stage data product environments.

Nice to have

• Experience with data, analytics, research, or SaaS platforms.

Culture & Benefits

• Inclusive and accessible work environment.
• Commitment to diversity and equal employment opportunity.
• Medical and other benefits available with full-time employment.
• Accommodations available throughout the selection process.