Campaign Marketing Manager (AI)

Location: London, United Kingdom; 3 days a week from client offices in Canary Wharf

Company

hirify.global designs, builds, and operates bespoke in-house agencies and marketing ecosystems for brands, using AI solutions to improve creative and marketing delivery.

What you will do

• Lead the end-to-end delivery lifecycle for multiple campaigns, from discovery and planning through channel execution, quality assurance, and performance reporting.
• Develop integrated, multi-variant campaign strategies across video, display, social, email, radio, press, and OOH.
• Analyse customer, market, and campaign performance data to create actionable insights and measurable outcomes.
• Build campaign roadmaps and testing frameworks, manage shifting priorities, and keep delivery on schedule.
• Manage campaign and project budgets, including cost estimation, spend tracking, reconciliation, and channel allocation.
• Coordinate with Digital, Product, Marketing, governance, and external agency stakeholders while managing risk and continuous improvement.

Requirements

• Substantial digital performance marketing experience with knowledge of paid and owned media channels.
• Experience managing multiple campaigns in deadline-driven environments while maintaining accuracy and quality.
• Experience turning customer, market, and performance insights into campaign strategies with commercial outcomes.
• Strong stakeholder management skills across complex, matrixed organisations.
• Client-side performance marketing experience, ideally in financial services, telecoms, utilities, or another regulated industry.
• Experience working within governance and approval frameworks for regulated financial environments. Proficiency with Gen AI tools, AI-assisted workflows, and critical evaluation of AI outputs is required.

Nice to have

• Experience in financial services, telecoms, utilities, or a comparable regulated sector.

Culture & Benefits

• Collaborative, outcomes-focused environment within a high-standards Performance Marketing team.
• Values include ambition, imagination, learning, results focus, inclusion, and anti-racism.
• Commitment to an inclusive workplace where individual differences are valued.
• Focus on sustainability through science-based emissions reduction targets and sustainability practices across project delivery.