Marketing Coordinator (Pinnacle Drinks)

Location: Richmond, VIC 3121, Australia

Company

Pinnacle Drinks partners with winemakers, growers, brewers, and distillers to develop and distribute wine, beer, and spirits brands as part of hirify.global.

What you will do

• Support end-to-end delivery of new product concepts, packaging refreshes, POS materials, C1R guides, copywriting and editing, legal sign-offs, and product photography.
• Brief internal creative teams and external agencies, coordinate workflows, and manage critical marketing timelines.
• Implement communication processes for product launches and vintage rollovers while maintaining digital asset libraries.
• Coordinate stock and logistics for trade shows and marketing events, manage agency relationships, and run regular work-in-progress meetings.
• Assist Senior Brand Managers with budgets, vendor invoices, sign-offs, and vintage change updates.
• Ensure marketing collateral and brand activities comply with ABAC guidelines, Endeavour Legal requirements, and brand style guides.

Requirements

• At least one year of experience in marketing or project management.
• Strong project management, administration, organization, and attention-to-detail skills.
• Creative concept development, independent thinking, and business acumen to support brand strategies.
• Strong written and verbal communication skills, with the ability to build relationships across internal teams and external partners.
• Experience working with cross-functional teams such as Sourcing, QA, Finance, Dan Murphy’s, BWS, and ALH.

Nice to have

• Tertiary qualifications in Marketing, Business, or Commerce.
• Experience in liquor, retail, or FMCG environments.

Culture & Benefits

• Discounts across hirify.global brands, ALH Hotels, BWS, Dan Murphy’s, Woolworths supermarkets, and BIG W.
• Free services supporting physical, mental, and financial wellbeing.
• Learning and development opportunities for professional and career growth.
• Inclusive workplace with a focus on equal opportunity, safety, flexibility, and collaboration.