Director, Product Marketing - AI

Location: Massachusetts, USA

Salary: $163,100–$286,900 base compensation, with potential commission or performance-based bonus opportunities.

Company

hirify.global provides an AI-powered experience orchestration platform that connects people, systems, data, and AI for customer and employee experiences.

What you will do

• Own the AI narrative, positioning, value propositions, proof points, and differentiation for customer experience solutions.
• Translate complex AI capabilities, including agentic AI, into clear narratives for technical, business, executive, analyst, and field audiences.
• Develop competitive strategy and an always-on AI go-to-market motion to build mindshare, create pipeline, improve seller effectiveness, and accelerate adoption.
• Partner with Product and Engineering to influence priorities and launch AI capabilities with differentiated positioning and customer proof.
• Build market credibility through customer, partner, analyst, media, and industry engagements.
• Lead and develop a high-performing team of AI product marketers while measuring and improving business impact.

Requirements

• 10+ years of B2B technology marketing experience, including product marketing leadership in enterprise software.
• Experience building and leading high-performing teams and owning positioning, messaging, launches, and go-to-market strategy.
• Deep fluency in AI technologies, including agentic architectures, reasoning models, orchestration, and multi-agent systems.
• Strong commercial orientation with experience connecting marketing strategy to pipeline, adoption, seller effectiveness, competitive wins, and market perception.
• Ability to influence senior executives and align Product, Engineering, Sales, Marketing, and other functions.
• Exceptional communication, storytelling, leadership, data analysis, customer insight, and market feedback skills.

Culture & Benefits

• Flexible-first culture with flexible work schedules and work-from-home opportunities.
• Medical, dental, vision, and telehealth coverage.
• Open Time Off, 10 paid holidays, and paid volunteer time.
• 401(k) matching, adoption assistance, and fertility treatment benefits.
• Mentorship, learning programs, leadership development, and education support.
• Well-being resources and regionally tailored programs for employees and their families.

Hiring process

• Application review by Talent Acquisition and the hiring team.
• Zoom interview followed by meetings with the hiring manager and interview team.
• Most processes include no more than five interviews before final steps are communicated.