VP of Research and Insights

Location: New York City, USA; three days per week in the office

Salary: $120,000–$130,000 annually, depending on experience, plus commission plan.

Company

hirify.global is a data company providing syndicated and custom research, insights, and audience intelligence solutions for agencies and business clients.

What you will do

• Own the strategy and direction of syndicated and custom research and insight offerings.
• Shape research themes, product packaging, positioning, pricing frameworks, and innovation initiatives.
• Develop original research and thought leadership to support new business and expansion opportunities.
• Represent Research and Insight with clients, senior stakeholders, revenue teams, and at industry events.
• Partner with GTM and Revenue leadership on strategic pitches, client consulting, pricing, and commercial outcomes.
• Lead the Directors of the Research Services and Insight Services teams and oversee quality across deliverables.

Requirements

• Expert knowledge of U&A, segmentation, brand tracking, advertising effectiveness, concept testing, and syndicated research.
• Deep understanding of program design, quotas, weighting, study design, questionnaires, and research practices.
• Ability to build integrated syndicated and custom research solutions and translate data into impactful stories.
• Experience producing high-quality executive summaries, white papers, thought leadership, and client-facing insight deliverables.
• Transformational leadership, strategic judgment, commercial fluency, strong organization, and cross-functional collaboration skills.
• Must be authorized to work in the United States; the role requires three office days per week in New York City.

Nice to have

• Experience integrating AI and synthetic research into research offerings.
• Experience working with teams across the US, UK, Singapore, and Greece.
• Experience speaking at major industry events and presenting to senior client audiences.

Culture & Benefits

• 23 days of annual leave, paid sick days, and office closures over the holidays.
• Health, dental, vision, mental health, and wellness coverage.
• 401(k) matching through Voya and impact-based rewards.
• Flexitime, early Friday finishes, and work-from-anywhere flexibility.
• Enhanced parental leave, carer days, accredited learning, development programs, DE&I initiatives, volunteer days, and 100% donation matching.