Regional Marketing Manager, APAC & Middle East (Energy)

Location: Lisburn, United Kingdom; travel up to 30%

Company

Camlin is a global technology and engineering company developing products and services for the power and rail industries, with additional R&D activity across scientific sectors.

What you will do

• Create and execute marketing plans supporting growth objectives across APAC and the Middle East.
• Identify priority countries, customer segments and market opportunities, and deliver locally relevant programmes aligned with the global brand strategy.
• Develop strategic account campaigns and customer-specific engagement plans with regional sales teams.
• Deliver multi-channel demand-generation campaigns, analyse results and optimise performance against pipeline targets.
• Lead regional participation in industry conferences, exhibitions, executive engagements and customer roundtables.
• Track market, regulatory and competitive developments and collaborate with sales, product management, engineering, global marketing and Siemens Energy marketing teams.

Requirements

• At least 5 years of B2B marketing experience.
• Strong content-writing skills, including translating technical product information into creative copy.
• Experience managing marketing programmes across multiple countries or regions.
• Strong understanding of demand generation, account-based marketing and customer engagement.
• Proven ability to work with sales teams and senior stakeholders, with excellent communication and project management skills.
• Experience delivering regional events and integrated marketing campaigns.

Nice to have

• Experience in energy, power systems, utilities, infrastructure or industrial technology.
• Knowledge of APAC and Middle East energy markets.
• Experience working across diverse cultures and international teams.
• Additional regional language capabilities.

Culture & Benefits

• Values collaborative working and belief in people.
• Encourages challenging established ways of working and listening to learn.
• Focuses on creating customer value by solving difficult problems.
• Operates across more than 20 countries worldwide.