Senior Digital Growth Manager (Fintech)

Location: Sydney, Australia; hybrid

Company

hirify.global is a non-bank lender offering digital property-equity finance and Buy Now, Sell Later solutions for Australian homeowners.

What you will do

• Manage agencies and optimise paid media, creative partnerships, timelines, budgets, and performance.
• Plan, launch, and optimise paid media campaigns across multiple channels.
• Drive traditional SEO and AI-powered search visibility.
• Lead CRO, A/B testing, and landing-page experimentation across the website and partner pages.
• Brief and shape copy and creative for paid, web, and partner assets.
• Support product launches and go-to-market activity with Product and Partnerships teams.

Requirements

• 7–10+ years of experience in growth, performance, or digital marketing.
• Experience across paid media and organic search/SEO, including agency management.
• Working knowledge of CRO, A/B testing, landing-page development, and website optimisation.
• Confidence using GA4, Search Console, and similar analytics tools to evaluate performance.
• Clear communication skills and the ability to work with senior stakeholders, agencies, designers, and cross-functional teams.
• Proactive, adaptable approach suited to a fast-moving, high-growth environment.

Nice to have

• Experience in fintech, lending, or another highly regulated industry.
• Exposure to AI or generative search optimisation, including AEO/GEO.
• Experience supporting product launches, go-to-market plans, or startup and scale-up environments.

Culture & Benefits

• Hands-on ownership across direct-to-consumer and broker growth channels.
• Fast-moving scale-up environment with broad responsibility and direct impact.
• Work alongside Marketing, Product, Partnerships, design, and agency teams.
• Opportunity to influence both short-term growth initiatives and long-term growth strategy.