5 дней назад
Content Marketing Manager, Mid-Market (Fintech)
169 000 - 229 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Content Marketing Manager, Mid-Market (Fintech): Building and running a persona- and buyer-journey-led content engine for Intuit’s mid-market audience with an accent on content strategy, production operations, and multi-format B2B storytelling. Focus on managing content roadmaps and pipelines, partnering across demand generation and product marketing, and using engagement and pipeline data to scale high-performing content.
Location: Mountain View, California, United States
Base pay: $169,000–$229,000 per year, with potential bonus, equity rewards, and benefits.
Company
is a global financial technology platform serving approximately 100 million customers through products including TurboTax, Credit Karma, QuickBooks, and Mailchimp.
What you will do
- Own content roadmaps and execution for assigned mid-market personas and buyer-journey stages.
- Translate buyer pain points and persona insights into content plans, briefs, formats, and publication workflows.
- Manage the content calendar and production pipeline, including reviews, agencies, freelancers, and delivery timelines.
- Create and edit thought leadership, web copy, nurture content, event narratives, and sales enablement materials.
- Partner with demand generation, field marketing, ABM, and product marketing to support campaigns, events, and account plays.
- Track engagement, consumption, conversion, and pipeline influence to improve formats, topics, channels, and content reuse.
Requirements
- 7+ years of experience in content marketing, content strategy, or integrated marketing for B2B audiences.
- Experience serving mid-market or enterprise buyers, ideally in SaaS or fintech.
- Proven ability to build persona- and journey-based content around buyer pain points and jobs-to-be-done.
- Portfolio covering thought leadership, gated and ungated assets, web content, nurture streams, event narratives, and sales enablement.
- Strong content operations, analytical, writing, editorial, and cross-functional collaboration skills.
- Familiarity with SEO/AEO fundamentals and CMS/martech workflows.
Culture & Benefits
- Competitive compensation with a pay-for-performance rewards approach.
- Potential eligibility for cash bonus, equity rewards, and employee benefits.
- Compensation considers job-related knowledge, skills, experience, and work location.
- Regular pay comparisons are conducted across ethnicity and gender categories to support fair pay.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →
Похожие вакансии
3 часа назад
Senior Content Marketing Specialist (B2B)
89 300 - 165 800$
2 дня назад
Content Marketing Manager (AI)
75 000 - 154 000$
7 дней назад
Content Marketing Manager (SaaS)
105 000 - 115 000$
7 дней назад
Content Marketing Specialist (Capital Markets Technology)
84 000 - 115 000CAD
3 дня назад
Content Marketing Manager (B2B SaaS)
70 310 - 112 500$
6 дней назад
SEO Manager (AI)
82 000 - 139 000$