Director, Paid Media

Location: Hybrid in New York, Florida, New Jersey, or Texas

Salary: $120,000–$140,000 per year, plus equity

Company

hirify.global is a growth marketing firm that combines performance media, strategic consulting, creative services, and AI-powered commerce technology for consumer brands.

What you will do

• Build, launch, and optimize paid media campaigns across Meta, TikTok, Amazon, paid search, and programmatic platforms.
• Execute full-funnel programs covering prospecting, mid-funnel, retention, and remarketing.
• Own pacing, budgets, attribution, testing roadmaps, measurement frameworks, and performance troubleshooting.
• Architect omnichannel acquisition strategies and scale client media budgets to $500K–$1M+ per month.
• Lead weekly client meetings, QBRs, executive presentations, and ongoing client relationship management.
• Partner with Growth Strategy, Creative Strategy, Paid Search, Data, and Finance to connect media performance with business outcomes.

Requirements

• 7+ years of hands-on paid media experience.
• Deep in-platform expertise in at least one major channel: Meta, TikTok, paid search, or Amazon.
• Fluency in campaign structures, bidding, pacing, pixel and event setup, and optimization.
• Experience scaling accounts from under $50K to $500K–$1M+ per month.
• Strong understanding of DTC economics, including AOV, CVR, MER, CAC, contribution margin, cohorts, and profitability.
• Ability to present performance insights to executives and manage founder or CMO relationships.

Culture & Benefits

• Fast-paced, high-accountability environment with autonomy and strong ownership expectations.
• Unlimited PTO and US holidays.
• Company-sponsored medical, dental, and vision coverage.
• 401(k) with company match and profit-sharing opportunities.
• Flexible parental leave.
• Interdisciplinary growth opportunities across business, media, data, creative, and innovation.