Vice President, Communications & Brand Narrative (AI)

Location: Canada. Work modes include in-person, hybrid, and remote; remote employees may need to travel for in-person team-building events.

Company

hirify.global is a Quebec-based AI-powered search and recommendations company that personalizes digital experiences across websites, e-commerce, contact centers, and intranets.

What you will do

• Shape a differentiated company narrative connecting hirify.global's product vision, enterprise AI, market changes, and customer outcomes.
• Build a global communications operation, initially deploying agency programs in the US and Canada and expanding into Europe and Australia.
• Develop an earned-media engine across business and technology press, podcasts, and buyer-focused channels.
• Turn marquee customer outcomes into compelling, repeatable stories and proof points.
• Own social media presence and brand voice while leading integrated communications for launches, Gartner Magic Quadrants, partnerships, and major announcements.
• Align marketing, product, and sales around a unified narrative and prepare executives for external communications.

Requirements

• Curiosity about AI and the ability to explain how it is reshaping enterprise technology.
• Strong creative storytelling skills, including translating complex technology into accessible narratives.
• Experience building communications programs from the ground up and balancing strategy with execution.
• Ability to work across product, sales, and marketing rather than operating in a PR silo.
• Deep experience in enterprise B2B technology or SaaS communications, including directing agencies and budgets toward measurable outcomes.

Nice to have

• Track record of raising the profile of a strong but underexposed company.
• Experience launching narratives in emerging or fast-defining categories.
• Experience coaching C-level executives and building thought-leadership platforms.
• Range across earned, social, and paid media, with awareness of emerging attention channels.

Culture & Benefits

• Collaborative, diverse, and trusting work environment focused on continuous learning and challenging established approaches.
• In-person and hybrid work are supported through offices in Quebec City, Montreal, London, and Weert.
• Remote work is available globally, with benefits designed for working from home and occasional travel for team-building events.
• Accessible employment practices and accommodation support are available during the recruitment process.