Paid Advertising Strategist (LeadGen)

Location: Remote in Argentina, Brazil, Chile, Costa Rica, Ecuador, Honduras, Mexico, Nicaragua, or Peru

Company

hirify.global is an AI-native growth firm combining strategic marketing expertise with proprietary technology to drive measurable outcomes for brands.

What you will do

• Own the execution and performance of lead-generation campaigns across paid social and paid media platforms.
• Build and manage campaigns from initial setup through production across Google, Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat, YouTube, and other applicable channels.
• Optimize bids, keywords, ad copy, budgets, pacing, and campaign performance against client goals.
• Develop proactive strategy recommendations, identify risks, and maintain client testing roadmaps and experimentation plans.
• Prepare performance reporting and weekly client recaps with clear insights, recommendations, and next steps.
• Coordinate with account leadership and Specialists while communicating strategy, deliverables, performance, and action items.

Requirements

• 2–3 years of digital marketing experience, including 1–2 years in an agency setting.
• 2–3 years of hands-on experience with at least two paid advertising channels.
• Experience with campaign development and optimization, including bid optimization, keyword research, ad copy development, and campaign strategy.
• Proficiency with Google or Microsoft Office suites and Google Analytics.
• Strong understanding of full-funnel marketing, communication, organization, project management, and client-facing presentations.
• Advanced spoken and written English is required.

Culture & Benefits

• Fully flexible work environment with full-remote, in-office, or hybrid options within the listed countries.
• Base salary paid in USD with commission opportunities.
• Unlimited time off available from the first day.
• $50 monthly healthcare stipend, national holidays, and two mental health recharge days per year.
• Employee development programs, growth and leadership opportunities, quarterly awards, and participation in DEI initiatives.