Senior Paid Advertising Strategist (Ecommerce)

Location: Remote - United States

Company

hirify.global is a tech-enabled growth marketing firm providing paid media, SEO, analytics, creative, and other services to help brands increase revenue and recognition.

What you will do

• Lead paid advertising strategy and execution across complex, high-value ecommerce accounts.
• Plan campaigns, optimize performance, pace budgets, conduct QA, and recommend budget changes.
• Analyze campaign data and client sources of truth to produce actionable insights and strategic recommendations.
• Build testing roadmaps, manage experimentation, and lead proactive conversations about media buying and optimization.
• Apply advanced attribution, incrementality, contribution analysis, and measurement frameworks.
• Mentor junior talent, influence account-team decisions, and use AI and the Nova ecosystem to improve workflows.

Requirements

• 4–5 years of digital marketing experience, including 3+ years in an agency setting.
• 3–4 years of hands-on experience with at least two paid advertising channels, such as Google/Bing, Meta, TikTok, LinkedIn, Pinterest, or Snapchat.
• Experience with bid optimization, keyword research, ad copy development, campaign strategy, and campaign optimization.
• Proficiency in Google/Microsoft Office Suite and Google Analytics.
• Expert knowledge of funnel marketing and paid media measurement, with the ability to turn data into meaningful business insights.
• Strong communication, organization, project management, interpersonal, presentation, and time-management skills.

Nice to have

• Experience with additional paid advertising networks, including YouTube or Reddit.
• Experience using AI technologies and marketing technology ecosystems to improve efficiency.

Culture & Benefits

• People-first environment focused on diversity, inclusion, integrity, autonomy, and results.
• Opportunity to work with consultative marketers, creatives, analysts, and technologists.
• Exposure to hirify.global’s proprietary Nova technology and solutions methodologies.
• Role centered on strategic leadership, continuous experimentation, and development of junior talent.