Marketing Science, Analyst - Media

Location: San Jose, United States; work from an office at least 3 days per week

Company

hirify.global is a marketing and advertising agency delivering media, strategy, analytics, and client services.

What you will do

• Develop and maintain measurement frameworks connecting campaign objectives, media tactics, and KPIs.
• Analyze paid search, paid social, display, programmatic, online video, connected TV, and other digital media campaigns.
• Monitor performance against goals, benchmarks, and historical results, identifying trends and optimization opportunities.
• Build recurring reports, dashboards, campaign recaps, and Quarterly Business Review materials.
• Perform data quality checks, investigate discrepancies, and resolve tracking or reporting issues with relevant teams.
• Communicate actionable insights to media planners, buyers, strategists, account teams, clients, and technical stakeholders.

Requirements

• Bachelor of Science degree in a quantitative or technical field such as economics, mathematics, computer science, or business.
• 3–5 years of experience leading analytics deliverables in media marketing science, preferably in B2B contexts.
• Experience analyzing digital media performance and working with platforms such as Google Ads, Meta, LinkedIn, TikTok, DSPs, or ad servers.
• Strong understanding of media metrics including impressions, reach, frequency, CPM, CTR, CPC, video completion rate, conversion rate, CPA, and ROAS.
• Experience with Google Analytics or Adobe Analytics, Excel, large datasets, and dashboarding tools such as Tableau, Power BI, or Looker Studio.
• Strong analytical, communication, attention-to-detail, and data-quality skills.

Nice to have

• Working knowledge of SQL or other analytical tools.
• Experience with B2B media, CRM, account-based marketing, or lead-generation campaigns.

Culture & Benefits

• Global maternity and parental leave.
• Vacation, compassionate leave, wellness days, and flex days.
• Competitive benefits packages and access to online services for families and new parents.
• Internal learning and development programs.
• Work-life balance and a Diversity and Inclusion Board with 13 affinity groups.
• Hybrid work model designed to support collaboration, continuous learning, and employee engagement.