Executive Director, Marketing Operations & Analysis (Ophthalmology)

Location: Watertown, Massachusetts, United States (hybrid)

Salary: $257,500–$326,167 USD per year

Company

hirify.global is an ophthalmology biotechnology company developing and commercializing innovative therapeutics to prevent blindness and improve outcomes for patients with serious retinal diseases.

What you will do

• Design and implement marketing operations systems, project management frameworks, campaign workflows, and digital infrastructure for the DURAVYU launch and commercial growth.
• Lead primary and secondary market research, KPI design, dashboards, attribution models, and marketing ROI analytics.
• Manage end-to-end planning and execution for retina congresses and industry events, including logistics, sponsorships, vendors, field teams, budgets, and reporting.
• Drive promotional compliance and coordinate the medical, legal, and regulatory review process for marketing materials.
• Plan, track, forecast, and report on marketing budgets while overseeing agency contracts and vendor performance.
• Partner with Marketing, Finance, Legal, Compliance, Medical Affairs, Field Marketing, and external agencies to ensure launch readiness and operational scalability.

Requirements

• Bachelor's degree required; an MBA or advanced degree is preferred.
• 12+ years of pharmaceutical or biotechnology marketing operations, commercial operations, or marketing analytics experience.
• Experience building marketing operations infrastructure in a pre-launch or early commercial environment.
• Expertise in marketing analytics, performance measurement, ROI modeling, marketing technology, CRM systems, and digital analytics platforms.
• Experience managing MLR review processes, promotional compliance, large marketing budgets, agencies, vendors, and cross-functional projects.
• Knowledge of specialty pharma marketing, retina disease, HCP engagement models, and physician-administered therapies.

Nice to have

• Ophthalmology or retinal disease market experience.
• Congress and conference operations management experience.
• Experience with buy-and-bill market models.
• Biotechnology launch experience in a pre-commercial or emerging-growth organization.

Culture & Benefits

• Hybrid work environment in Watertown, Massachusetts.
• Culture centered on transformational innovation, integrity, compassionate excellence, and inclusive collaboration.
• Equal opportunity employer committed to diversity and inclusion.