3 дня назад
Director of Growth Marketing (Cybersecurity)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director of Growth Marketing (Cybersecurity): Building and owning an end-to-end growth engine for an AI-native cybersecurity platform with an accent on demand generation, digital acquisition, website conversion, and pipeline growth. Focus on designing rapid experiments, optimizing paid and organic channels, building performance dashboards, and shaping cybersecurity positioning with the founders.
Location: New York, United States; onsite presence is indicated by the free daily onsite lunch benefit.
Company
is building an AI-native cybersecurity awareness platform that generates personalized training and realistic simulations based on an organization’s policies, tools, roles, and risks.
What you will do
- Own the end-to-end growth marketing strategy with accountability for marketing-sourced pipeline and revenue.
- Build and optimize programs across paid media, SEO, website, email, social, and emerging channels.
- Own website conversion strategy and improve visitor-to-pipeline performance.
- Partner with founders on messaging, positioning, product launches, and go-to-market strategy.
- Run rapid experiments, analyze performance, and scale effective initiatives.
- Build dashboards and use data to guide marketing decisions and category leadership campaigns.
Requirements
- 8+ years of growth or digital marketing experience in high-growth B2B SaaS or cybersecurity.
- Proven experience building and scaling demand generation and digital marketing programs.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Deep expertise in paid media, SEO, CRO, analytics, website optimization, and marketing automation.
- Exceptional copywriting and storytelling skills with a focus on conversion.
- Analytical, data-driven approach and a builder mentality suited to a fast-moving startup.
Culture & Benefits
- Medical, dental, and vision insurance.
- Monthly connectivity reimbursement.
- Unlimited paid time off.
- 401(k) retirement savings plan.
- Free daily onsite lunch.
- Meaningful equity and the opportunity to shape an early-stage cybersecurity company.
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