3 дня назад
Integrated Marketing Specialist
65 000 - 138 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Integrated Marketing Specialist (Broad Reach Paid Media): Supporting integrated marketing campaigns and optimizing broad-reach channels including linear TV, streaming video, streaming audio, radio, and podcasts with an accent on performance analysis, budget pacing, and media execution. Focus on analyzing channel results, building campaign tracking assets, managing invoices and budgets, and coordinating cross-functional launch and reporting efforts.
Location: Remote USA
Salary: $65,000–$138,000 annually, depending on work location.
Company
is a U.S. healthcare marketplace and prescription savings platform that helps consumers find affordable medications, healthcare information, and telehealth services.
What you will do
- Support day-to-day operations across broad-reach paid media and integrated marketing.
- Analyze performance across linear TV, streaming video, streaming audio, terrestrial radio, and podcasts.
- Recommend channel optimizations to support revenue, efficiency, and KPI goals.
- Monitor digital marketing performance and prepare reports, presentations, and competitive analyses.
- Build UTMs, C-tracking, and QR codes for integrated campaigns.
- Manage invoicing, pacing, budgets, taxonomy, launch preparation, execution, and reporting.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience.
- 2+ years of experience in performance marketing, advertising agency work, or a similar field.
- Familiarity with streaming video, linear TV, streaming audio, terrestrial radio, and podcast media planning and execution.
- Understanding of performance marketing and revenue and efficiency goals.
- Strong analytical, quantitative, written, verbal, collaboration, and presentation skills.
- Proficiency with Microsoft Office and/or Google Suite.
Culture & Benefits
- Entrepreneurial, fast-changing, collaborative work environment.
- Medical, dental, and vision insurance.
- 401(k) with company match and employee stock purchase plan.
- Unlimited vacation, paid holidays, and sick leave.
- Mental and financial wellness programs, fertility benefits, parental leave, and pet insurance.
- Inclusive workplace with reasonable accommodations available during recruitment.
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