3 дня назад
Senior Product Marketing Manager - Enterprise SaaS
88 900 - 155 500$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Product Marketing Manager - Enterprise SaaS (Healthcare Data and Analytics): Developing and executing go-to-market strategies for enterprise SaaS data and analytics solutions in healthcare with an accent on product launches, positioning, market insights, and sales enablement. Focus on translating competitive intelligence and client research into buyer messaging, accelerating pipeline and revenue, and measuring launch and campaign performance.
Location: Chicago, IL 60607, United States
Salary: $88,900–$155,500 per year, plus incentive eligibility.
Company
provides data, analytics, and SaaS solutions for the healthcare industry.
What you will do
- Develop and execute go-to-market strategies for product and feature launches, including segmentation, messaging, enablement, and campaign support.
- Manage end-to-end product launches, readiness planning, internal alignment, and post-launch performance tracking.
- Create positioning frameworks, value propositions, and persona-based messaging for products and solutions.
- Conduct market research, synthesize client insights, and analyze competitive intelligence to inform product strategy and roadmaps.
- Partner with sales enablement and marketing teams on training materials, talk tracks, battle cards, campaigns, content, and thought leadership.
- Define product marketing metrics and analyze content utilization, sales engagement, pipeline impact, and win/loss insights.
Requirements
- At least 5 years of relevant experience.
- Product marketing experience in enterprise SaaS, including data, analytics platforms, and AI-driven solutions.
- Experience developing and executing go-to-market strategies with measurable business results.
- Understanding of enterprise sales cycles and complex buying processes, with strong analytical, storytelling, positioning, messaging, and communication skills.
- Ability to collaborate across product, sales, and marketing, influence without authority, and manage multiple priorities.
- Relevant education in marketing, business, healthcare administration, or a related field; willingness to travel.
Nice to have
- Healthcare industry experience.
- MBA or another relevant advanced degree.
Culture & Benefits
- Inclusive environment supporting authentic self-expression and employee engagement.
- Opportunities for personal and professional development.
- Comprehensive benefits plan.
- Full-time employment with incentive eligibility.
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