3 дня назад
Event Marketing Manager (Fintech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Event Marketing Manager (Fintech): Owning regional roadshows, roundtables, executive dinners, trade shows, and partner activations with an accent on pipeline generation, BDR alignment, and measurable event ROI. Focus on building attribution frameworks, optimizing event spend through SQL and pipeline data, and converting event engagement into qualified meetings and sales opportunities.
Location: Lehi, Utah, United States. The role is based in the Utah office and requires approximately 25–40% travel for regional, industry, and partner events.
Company
is a fintech company building technology that helps banks, credit unions, and fintechs deliver intuitive financial experiences.
What you will do
- Own end-to-end planning and execution of regional roadshows, roundtables, executive dinners, and trade shows.
- Coordinate venue and vendor selection, budgets, logistics, on-site delivery, guest targeting, and follow-up.
- Support tier-one industry conferences and partner activations, including co-hosted events, sponsorships, and joint campaigns.
- Build and maintain event tracking and attribution across Marketo, Salesforce, HockeyStack, and Domo.
- Measure event performance against SQL, pipeline, cost-per-SQL, and ROI targets, recommending which events to scale, adjust, or cut.
- Coordinate pre-event outreach, on-site meeting programs, and post-event follow-up with BDR and sales teams.
Requirements
- 3+ years of experience in event marketing, field marketing, or demand generation for B2B companies.
- Demonstrated success running regional events that generated measurable SQLs and pipeline.
- Hands-on experience with Marketo, Salesforce, and event management platforms such as Splash.
- Strong analytical, project management, vendor management, and event budget management skills.
- Experience partnering with BDR or SDR teams on pre-event and post-event conversion programs.
- Experience marketing to financial institutions or working in fintech is strongly preferred.
Culture & Benefits
- High-performance environment focused on trust, accountability, and measurable results.
- Utah office with company-paid meals, a sports simulator, gym, mother’s lounge, and meditation room.
- Opportunities to collaborate in the office on key projects and cross-functional initiatives.
- Commitment to a diverse and inclusive workforce with reasonable accommodations available.
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