Lead Customer Marketing Manager (B2B SaaS)

Location: San Francisco, CA; New York, NY; or Seattle, WA, United States

Salary: $182,750–$215,000 in San Francisco or New York; $173,613–$204,250 in Seattle.

Company

hirify.global is a software platform and AI-native ecosystem for private capital, combining equity management, fund administration, reporting, and transaction infrastructure.

What you will do

• Define customer marketing strategy across channels to accelerate expansion of the Cap Table business.
• Own upsell and cross-sell programs for QSBS, hirify.global Total Compensation, Equity Advisory, and future add-on products.
• Develop integrated campaigns across content, live and webinar events, paid channels, and customer communications.
• Collaborate with Product, Product Marketing, Sales, Customer Success, Lifecycle, Marketing Operations, Engineering, and other marketing partners.
• Build and scale in-product discovery campaigns, personalized account-based marketing, and AI-assisted account intelligence.
• Use automation and AI platforms to improve campaign planning, production, workflow efficiency, and performance management.

Requirements

• 8+ years of customer or growth marketing experience, preferably in B2B SaaS or outbound marketing.
• Experience partnering cross-functionally to deliver measurable business results.
• Experience designing multi-channel go-to-market programs across in-product experiences, email nurtures, virtual and in-person events, paid social, and targeted outbound campaigns.
• Ability to build and scale automated programs using triggers and workflows.
• Data-driven, customer-focused approach with the ability to use insights to set priorities and optimize campaigns.
• BA degree required.

Nice to have

• Financial services or private capital experience.

Culture & Benefits

• Equity is provided for all full-time roles.
• Competitive benefits package.
• Commission plans may apply to the role.
• Work is performed within hirify.global’s United States employment framework, which uses E-Verify for employment authorization.