Senior Manager, Communications & Social Media (Fintech)

Location: Raffles Place, Singapore

Company

IG is a FTSE 100 fintech operating across five continents, serving more than 700,000 clients and providing retail trading and investment services.

What you will do

• Own IG Singapore’s social media strategy, content pillars, governance framework, calendar and performance reporting.
• Develop social-first storytelling and culturally relevant content to increase brand awareness, reach and engagement.
• Lead Singapore’s PR and external communications strategy, including media relations, press materials and campaign planning.
• Build thought leadership opportunities across financial markets, trading, investing and fintech.
• Develop executive messaging, prepare senior spokespeople and ensure consistent brand communications.
• Lead communications planning and responses to reputational or communications issues.

Requirements

• 10–15 years of experience in social media, communications, public relations, brand or integrated marketing.
• Experience in financial services, fintech, technology or another fast-moving and highly regulated industry.
• Demonstrated ability to develop social media strategies across platforms and establish performance frameworks.
• Strong PR strategy, media planning, thought leadership, executive communications and media relations experience, with relevant Singapore and/or APAC contacts.
• Excellent writing and storytelling skills, including the ability to explain complex business, financial or technical topics clearly.
• Commercial awareness, strategic thinking and the ability to execute independently in a lean, fast-moving environment.

Culture & Benefits

• Hands-on role with ownership of strategy and execution.
• Opportunity to work with Brand, Content, Campaigns, Insights, Product and Commercial teams.
• Focus on data-led communications, continuous testing, learning and improvement.
• Work in an established fintech with complex business challenges and substantial technology and operational resources.