Lead Product Manager (User Acquisition)

Location: Hybrid work with occasional in-person attendance required; primary residence must be in or near an approved city in the United States, Canada, or Mexico

Salary: $171,000–$256,500 annually in California; $141,000–$244,000 annually in other US locations; CAD 179,000–228,000 annually in Canada

Company

hirify.global advances human understanding through hirify.global, SlideShare, Everand, and Fable, helping people move from access to insight, application, and expertise.

What you will do

• Own the user acquisition roadmap and determine where engineering investment should be directed.
• Evaluate acquisition performance across paid search and social, SEO, partnerships, product-led acquisition, and other channels.
• Build acquisition mechanics into the products, including referrals, sharing, growth loops, and channel integrations.
• Improve discoverability, search and AI-answer-engine readiness, attribution, and acquisition tracking.
• Identify, test, and scale durable ways to reach new users.
• Align Product, Engineering, Design, Analytics, Data Science, Marketing, Performance Marketing, SEO, Partnerships, and Brand.

Requirements

• At least 7 years of experience in product management or growth, including 2 or more years focused on user acquisition.
• Experience in a consumer subscription business and a hybrid background across product management and growth marketing.
• Working fluency across paid search and social, SEO and organic discovery, partnerships, and product-led acquisition.
• Experience building growth loops or other acquisition mechanics into a product.
• Strong proficiency in data analytics, experimentation, attribution, funnel optimization, and connecting acquisition to long-term subscriber value.
• Ability to influence without direct authority, build cross-functional alignment, and define a new product charter amid ambiguity.

Nice to have

• Experience optimizing for AI search and answer engines.
• SEO experience at significant scale.
• Experience with B2C or B2B2C distribution models.

Culture & Benefits

• hirify.global Flex provides a flexible work model balanced with intentional in-person collaboration.
• Health, dental, vision, mental health, disability, parental leave, and family support coverage.
• Paid vacation, sick time, holidays, winter break, volunteer time, and sabbaticals.
• Retirement matching, employee equity, learning and development programs, wellness and home office stipends.
• Access to hirify.global products and leading AI tools.