Director of Acquisition Marketing

Location: Remote, Australia-based

Company

hirify.global is an eco-friendly household essentials business and certified B Corp that donates 50% of its profits to improve access to clean water and sanitation.

What you will do

• Own global acquisition strategy and performance across DTC, Amazon and retail.
• Review channel, audience and campaign performance and reallocate budgets to improve new-customer acquisition and commercial returns.
• Partner with Marketing Analytics on incrementality testing, Marketing Mix Modelling and experimentation.
• Connect brand, media, creative and audience insights to improve full-funnel acquisition performance.
• Build the global acquisition roadmap, reporting systems and operating rhythms.
• Lead, coach and develop the Acquisition Marketing team.

Requirements

• Deep performance marketing experience across biddable media, particularly Meta and Google.
• Hands-on understanding of media planning, buying, audience strategy, bidding and optimisation.
• Strong commercial judgement and fluency in Gross Margin, Contribution Margin, Customer Lifetime Value, CPA and ROAS.
• Expertise in incrementality, experimentation and Marketing Mix Modelling.
• Experience building or growing a high-performing acquisition or growth marketing team.
• Ability to work across global and local teams and collaborate with Growth, Marketing, Creative, Commercial, Finance, Product and Data.

Nice to have

• Experience in both agency and client-side environments.
• Experience bringing media planning or buying capability into an in-house growth team.

Culture & Benefits

• Purpose-led, environmentally and socially focused certified B Corp.
• Meaningful healthcare support for team members around the world.
• Generous paid leave and tailored learning and development opportunities.
• Competitive, market-informed salary.
• Free toilet paper.
• Commitment to inclusion and diverse perspectives.