Worldwide CSS Marketing – Performance Marketing Lead, Tanks

Location: Palo Alto, California, United States of America

Salary: $130,700–$205,200 USD annually, with additional bonus and/or equity opportunities for United States of America candidates.

Company

hirify.global is a technology company offering products and services across global markets.

What you will do

• Define and execute cross-channel performance marketing strategies focused on customer acquisition, conversion, and revenue growth.
• Plan, launch, optimize, and forecast campaigns against business objectives and key performance metrics.
• Build business cases for incremental investment using performance data and insights.
• Establish scalable performance marketing systems, processes, reporting frameworks, and measurement capabilities.
• Identify gaps in tracking, data, and tooling, partnering with analytics, engineering, product marketing, creative strategy, market marketing, and agency teams on solutions.
• Apply MTA, MMM, Geo Lift Studies, and structured test-and-learn frameworks to improve targeting, messaging, efficiency, conversion, and ROI.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 6–8+ years of experience in performance, digital, or growth marketing, preferably in technology or e-commerce.
• Proven experience developing and executing performance marketing strategies with measurable business results.
• Expertise in Retail Media, Meta, Google, and affiliate networks, with strong knowledge of CAC, LTV, conversion rates, and ROI.
• Experience building or significantly improving marketing systems, processes, measurement frameworks, tracking, and reporting.
• Strong analytical, communication, collaboration, prioritization, and agency or vendor management skills.

Nice to have

• MBA.

Culture & Benefits

• Health, dental, and vision insurance.
• Short-term and long-term disability, life insurance, employee assistance, and flexible spending accounts.
• 4–12 weeks of fully paid parental leave based on tenure.
• 11 paid holidays plus flexible paid vacation and sick leave.