Growth Marketing Manager (Healthcare)

Location: Remote

Company

hirify.global backs Found, a consumer healthcare platform combining medically guided weight care, AI-driven personalization, and human care teams.

What you will do

• Set and execute paid media strategies across Meta, Google, TikTok, and emerging channels.
• Own growth metrics including CAC, payback, conversion rate, and channel-level efficiency.
• Develop performance creative strategies covering messaging, copy testing, creator briefs, and design direction.
• Optimize the full funnel from first touch through lead conversion, reactivation, and churned-member recovery.
• Analyze attribution, conversion, and cohort data to identify incremental growth opportunities.
• Build testing roadmaps across channels, creative, landing pages, segmentation, messaging, automation, and lifecycle flows.

Requirements

• 4+ years of experience in growth or performance marketing with direct ownership of CAC, conversion, or revenue targets.
• Demonstrated success improving CAC, conversion rate, or payback at a high-growth consumer or healthcare company.
• Hands-on experience with Meta, Google, and TikTok paid acquisition.
• Experience working with agencies or external partners.
• Strong analytical skills and the ability to make data-driven decisions in fast-paced, ambiguous environments.
• Ability to operate autonomously, launch tests quickly, and iterate based on results.

Nice to have

• Healthcare or other regulated-industry experience.
• Creator or influencer marketing experience.
• Lifecycle or CRM marketing experience.
• Experience using AI tools to improve marketing workflows.
• Founder or early-stage startup operator experience.

Culture & Benefits

• Remote full-time role within a diverse and inclusive workforce.
• High-impact, cross-functional work with creative, product, agency, and leadership partners.
• Opportunity to influence how a large consumer healthcare platform acquires and converts members.