Associate Director, Research & Insights

Location: Hybrid in New York, NY, with in-office work three days per week and remote work permitted up to two days per week.

Salary: $105,000–$125,000 annually in New York.

Company

hirify.global operates media brands that engage, inform, and entertain more than 175 million U.S. consumers each month.

What you will do

• Lead research strategy for the Beauty, Style, and Entertainment portfolio, including People, Entertainment Weekly, InStyle, and Byrdie.
• Advise, mentor, and develop analysts while managing workflows, capacity, deliverables, and personnel processes.
• Maintain project trackers, dashboards, report macros, calendars, and other systems that support research operations.
• Create and curate category one-sheets and go-to-market materials for Sales, Marketing, and corporate divisions.
• Provide research and analytics support for RFPs and ad hoc requests using first-party and third-party data sources.
• Synthesize large datasets and multiple quantitative, qualitative, syndicated, and secondary sources into strategic recommendations.

Requirements

• College degree and at least 5 years of professional experience, including at least 3 years of management experience.
• Direct end-user proficiency with at least three research tools or resources, such as comScore, MRI-Simmons, Telmar, Looker, Tubular, or social measurement tools.
• Experience supporting advertising sales and marketing teams and managing and mentoring analyst teams of three or more.
• Understanding of the digital advertising landscape, media products, industry trends, media math, statistics, engagement metrics, and research methodologies.
• Strong analytical, problem-solving, communication, research storytelling, project leadership, and strategic thinking skills.

Nice to have

• Beauty, Style, or Entertainment category experience.
• Passion for pop culture.

Culture & Benefits

• Hybrid work arrangement with up to two remote days per week.
• Medical, dental, vision, prescription drug, health savings, and flexible spending benefits.
• Unlimited paid time off, paid holidays, paid parental leave, and short- and long-term disability coverage.
• 401(k) savings plan with company matching, tuition reimbursement, commuter benefits, and family care support.
• Travel of 5% or less to support client and business needs.