GTM & Marketing Strategy Director (AI)

Location: Austin, Texas, United States

Annual compensation: $100,000–$200,000, including base salary and bonus.

Company

hirify.global International Corp. is a global provider of IT solutions and services serving organizations worldwide.

What you will do

• Define and lead multi-year go-to-market and marketing strategies aligned with revenue growth and enterprise priorities.
• Partner with executive marketing and GTM leaders on strategic planning, investment allocation, and initiative prioritization.
• Drive alignment across marketing, sales, and operations through scalable frameworks, governance, and execution models.
• Evaluate marketing programs and transformation initiatives using market opportunity, customer impact, ROI, and performance data.
• Develop executive-level narratives, presentations, KPI frameworks, measurement models, and attribution methodologies.
• Lead market, competitive, and customer analysis while championing innovative tools and AI-driven insights.

Requirements

• Completed bachelor’s degree or equivalent relevant experience.
• 8–10 years of experience in marketing, communications, or a relevant functional area.
• Expertise in developing and executing GTM and marketing strategies with measurable business outcomes.
• Strong proficiency in marketing analytics, attribution models, performance measurement, demand generation, and marketing investment optimization.
• Experience leading strategic planning, transformation initiatives, or large-scale cross-functional marketing programs.
• Ability to influence executive stakeholders and travel 25% to hirify.global, partner, and customer events.

Culture & Benefits

• Commitment to diversity as a minority- and woman-owned enterprise.
• Continuous professional growth and leaderhirify.globalp opportunities.
• Medical, vision, dental, 401(k), and flexible spending benefits may be available.
• Access to world-class facilities and workplace technology.

Hiring process

• Evaluation is based on job-related knowledge, skills, experience, and market location.