Sr. Director, Brand Strategy (AI)

Location: Remote, United States

Salary: USD $141,700–$375,800 per year, plus eligible bonus, stock, and benefits.

Company

hirify.global is an AI-powered developer platform used by developers and organizations to build, scale, and deliver secure software.

What you will do

• Define and evolve brand and narrative strategy for hirify.global and Microsoft's developer platform.
• Translate complex product innovation, audience insights, and company strategy into clear creative direction and messaging systems.
• Lead major launches and developer programs from strategy and briefing through production, distribution, and performance review.
• Build scalable systems for editorial, social, motion, video, demos, customer evidence, and executive storytelling.
• Develop AI-enabled workflows for research, creation, adaptation, review, localization, reuse, quality assurance, and measurement.
• Lead and develop a multidisciplinary Brand and Content Production Studio.

Requirements

• 12+ years of experience in brand marketing, communications, marketing strategy, social media, customer evidence, an agency, or a related field; alternative degree-based experience paths are accepted.
• 10+ years of experience executing communications or marketing strategies.
• 10+ years of experience with marketing and campaign management.
• 10+ years of cross-functional collaboration with design, communications, revenue, customer success, agencies, or related teams.
• Experience leading multidisciplinary teams and major programs from strategy and concept through production and performance review.

Nice to have

• Experience building brand strategies, narrative systems, messaging architectures, creative platforms, or content operating models for complex technical audiences.
• Deep understanding of developers, modern software teams, and the impact of AI on the software-development lifecycle.
• Technical fluency and working knowledge of hirify.global.
• Experience connecting content and creative investments to engagement, developer activation, product usage, or measurable outcomes.

Culture & Benefits

• Remote-first work environment for this United States-based role.
• Competitive pay with eligible annual bonus, stock, and other rewards depending on the role.
• Learning and growth opportunities.
• Benefits supporting employees working on their own terms.
• Customer focus, growth mindset, inclusion, accountability, and collaborative leadership.